Posted in Communications, Copywriting, Pitching, Public Relations

“Operation Tribute to Freedom” Media Alerts

2007

FleishmanHillard Consumer Markets Intern

“Operation Tribute to Freedom” was a U.S. Army campaign to thank soldiers who had served in Iraq and Afghanistan.  This is a media alert I drafted for one of the tribute events.

11 July Conn Defenders Alert DRAFT11 July Conn Defenders Alert DRAFT

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Posted in Communications, Copywriting, Marketing, Public Relations, Research

Marketing Outreach Intern

2010

Penney Retirement Community

During the summer of 2010, I interned for the retirement community’s marketing department and the Penney Memorial Church cemetery committee to re-engage families of deceased residents, and fund raise for the cemetery upkeep.

Resume:

  • Established an outreach campaign to reconnect past residents’ families with the community.
  • Pitched the community’s cemetery committee fundraising efforts to the engaged audience.

Here is a sample of the letter that I sent to help raise funds for the cemetery:

PRC-InquiryLetter

 

 

Posted in Communications, Event Planning, Media Research

Sight and Life International Event

2014-2015

GMMB Global Health Intern

In 2014, client Sight and Life, along with the International Society for Implementation Science in Nutrition, held its third annual reception in Rome, Italy.  Here are samples of the reception invitation, event reminder and post-event emails I sent out to the invitees using both Formstack and CampaignMonitor.

Invitation_Rome Reception 2014

Reminder Email

Post Event Email_Rome Reception 2014

Posted in Event Planning, Pitching, Public Relations

“Why We Serve” Speaking Events

2007

FleishmanHillard Consumer Markets Intern

Here is a sample of my secured speaking events for “Why We Serve”, a Department of Defense initiative to inform the American public of the personal experiences our military have had while serving over seas.  I contacted civic organizations within several states to pitch the chance to have a military spokesperson come speak at one of their events.

WEEKLY ACTIVITY REPORT 15 June – 21 June

HopkintonNH

KillingtonPicoVT

HollisBrooklineNH

Posted in Freelance, Pitching, Research

Independent Contractor

2015-2016

JWB Real Estate Capital, LLC

I took on what was supposed to be a short-term project for JWB Real Estate Capital, and with no prior knowledge in how to petition Duval County for lower property taxes, saved JWB almost $60,000 in taxes for 2015.  By the time I was done with that project, I was also verifying the rental history of prospective renters for JWB’s leasing office, organizing and posting property management invoices for the accounting department, and helping its law firm partner with JWB-related acquisitions and sales.  JWB has recently requested my help with the 2016 tax petitions as well.

Resume:

  • Petitioned county on behalf of JWB and their clients to reduce property taxes, saved almost $60,000.
  • Contact current and former landlords to verify rental history of potential renters, helped leasing agent team rent 97 homes in February alone.
  • Charge invoices to the correct client accounts for property management team (100 per week).

 

Posted in Communications, Freelance, Media Research, Pitching, Public Relations, Social Media

Freelance Communications Assistant

2015-2016

Woodside Park Strategies

I developed specialized media lists  – using Cisionpoint and Meltwater software – for my employer’s clients, the main client being  early childhood education nonprofit Zero to Three. I tracked early childhood education trends in the media, flagged the most relevant articles, noted the journalists that the organization should follow, and recommended articles to post on social media. Each month I compiled a list of impressions and the estimated viewership of every article in which Zero to Three was mentioned.

I also created specialized media lists used to pitch press releases and upcoming events for organizations like Voices for National Service, the Foundation for Ethnic Understanding and the National Conference on Citizenship.

Resume:

  • Researched and compiled specialized lists of current reporters who focus on client’s issues.
  • Provided weekly updates on media landscape.
  • Researched and recommended media contacts specializing in client’s issues.
  • Pitched press releases and conference events to local and national media outlets.
Posted in Communications, Copywriting, Editorial Calendars, Event Planning, Media Research, Public Relations, Research, Social Media

Global Health Intern

2014-2015

GMMB

As a global health intern, I worked for clients such as the Swiss nutrition think tank Sight and Life, the Alliance for Bangladesh Worker Safety, the Bill & Melinda Gates Foundation and the ROTA Council.

Resume:

  • Social Media
    • Researched and compiled daily tweets (3-7/day) and Facebook posts about global nutrition news articles for nutrition think tank client
    • Created tweets to follow special events, conferences, advocacy days
    • Generated drumbeat social media for multiple clients (avg. 21 tweets, 3 Facebook posts/week)
  • Event Planning (in Rome, Italy)
    • Researched and compiled invite list (1,500+ invitees)
    • Distributed invitation and notifications
    • Tracked RSVPs, shuttle service needs of attendees and invite lists
    • Verified nametags for correct spellings of names and organizations for over 200 guests (included Ministers of Health, UN officials, and other global nutrition experts)
  • Media Monitoring
    • Tracked media coverage for various clients
    • Updated media contact lists (domestic and international contacts)
  • Writing/Copyediting
    • Drafted memo to client on introducing vaccines in Islamic countries
    • Took notes during interviews for client bios
    • Copyedited memos, editorials, etc. for various clients
  • Research
    • Halal vs. Haram vaccinations in Islamic countries
    • Global health influencers – conferences attended, organizations in which involved, etc.
    • Global health, nutrition and agriculture editorial calendar for clients
    • Country briefs (i.e., Nigeria, China, Brazil, Zambia)